32 loads (This package contains 32 loads as measured to bar 1 on the cap). The cleaning power (Based on stain removal 1 dose of Era liquid vs. 2 doses of the leading liquid value brand base variant in a standard top loader washing machine. For both. Measure with Cap: Safe for use in all machines: Top loader and front loader. Medium loads. Large loads. He full loads. Safe for septic tanks. www.eraactive.com Questions? 1-800-388-4era (4372) www.eraactive.com. Bottle made from 25% or more post-consumer recycled plastic.